Should You Post Customer Testimonials?

April 27th, 2007

Since the start of the Web hosting industry when caveman number one was telling caveman number two he had unlimited disk space, we have wanted feedback from that caveman so his words might inspire others to sign up. One thing that getting customers is not is so easy a caveman could do it.

Most Web hosts (and other Online businesses and Web sites as well) would do well to have a customer testimonial Web page added to their Web site.

How do you do it?

Go ask your customers after signing up if they will give a little review of your services and send it your way. You don’t need to make this process more complicated than it has to be. Now once you start getting a few of them rolling in - create a special Web page on your Web site for them.

For a short example of one go check out my testimonial Web page on MitchKeeler.com. Your more than free to add to it as well, just shoot me over your thoughts about me and your name/business (don’t forget your link too).

Now you have a place for people to see real reviews of your real services, no matter what you do. This would be helpful for Web hosts, for bloggers, for any type of service around the Web. You can even try to get creative with it as well.

I know FastServers.net has started putting up video testimonials of their services.

There is no reason you have to get that fancy, but I have to say it does look interesting. You could also take audio testimonials as well, maybe package them together as a podcast so people could download a bunch of reviews of your services, listen to them when it is convent - and then sign up.

Related Podcast Link: Listen to Episode 104!

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